Terminus Customer Rock Stars
A highlight reel of Terminus customers discussing account-based marketing use cases and how they use Terminus to create, accelerate, and close more pipeline.
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Popular Resources
Welcome to the Terminus Resource Hub! Here you'll find helpful content designed to help your account-based marketing and go-to-market strategies. Navigate through the Hub by product features, personas, or types of resources.
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[Webinar] Now Streaming: B2B Advertising
Industry leaders from The Trade Desk, Spotify, and Terminus discuss how you can better reach your target audiences through ConnectedTV and Audio advertising.
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Infographic: Assemble Your ABM Team
Before you begin planning your first ABM campaign, you’ll need to assemble a core ABM team. Whether you’re ready to crawl, walk or run, we’re here to help arm your team with the right players.
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How to Convince Your Boss to Give ABM a Chance
If you're convinced ABM is the right move for your organization and you need talking points to win your boss over, this blog is for you.
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The 2021 Terminus September Issue
B2B Marketing’s Top Campaign Trends + Examples to Inspire You to Think Bigger and Bolder About Every Channel
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How CRMNEXT Achieved 1900% ROI by Focusing on the Entire Customer Journey
✅ 1900% ROI from using Terminus ✅ a jump from 45% to 92% influenced sales pipeline ✅ 80% increase in close rate...the CRMNEXT team is on ?.
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Terminus Feature Overview: Ad Experiences
Provide personalized advertising experiences that drive conversions with the right individuals at the right accounts.
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Terminus Feature Overview: Web Experiences
Convert more website visitors with Terminus Web Experiences. Targeted pop-ups, overlays, and embedded personalization allow you to personalize the buyer's experience.
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Terminus Feature Overview: Measurement Studio
Measure what matters, and improve performance based on data with Terminus Measurement Studio.
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Terminus Feature Overview: Chat Experiences
Terminus Chat creates a seamless experience, connecting your most important audiences directly to the most appropriate rep, all in a single click. Learn more in this video overview.
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Terminus Feature Overview: Email Experiences
Use every email sent by your employees as an opportunity to represent your brand well and promote the most relevant call-to-action. Meet your new favorite marketing channel: employee email.
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Blueprint to Account-Based Marketing
ABM expert? ABM rookie? Somewhere in between? Whether you need a step-by-step guide to implementing ABM or just a source of inspiration, this Terminus Blueprint has you covered.
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The Complete Guide to Account Targeting
In this new eBook from Terminus, you’ll gain practical knowledge on how to define, scale, and build your account targeting processes in order to scale your ABM strategy.
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Multi-Channel ABM Starter Pack
ABM doesn’t have to be scary to start–this guide will help you get started with one single campaign (with a very affordable budget), then eventually scale it all the way up to multi-channel success.
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ABM Campaign Workbook
Worksheet, templates, campaign examples, full revenue funnel plays, and more. This ABM Campaign Workbook has it all and is the perfect starting point for inspiration and ideas.
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The Fundamentals of a Successful CMO Scorecard
Updated for the modern CMO to incorporate go-to-market and account-based marketing KPIs, here's a free CMO Scorecard template.
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Profisee Delivers Multi-Channel ABM Strategy With Terminus
See how Profisee uses Terminus for a multi-channel approach to ABM - from email banners, web personalization, LinkedIn, ads, and chat. They are connecting it all to create an incredible experience.
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The Forrester New WaveTM: B2B CDP, Q4 2021
A report by Forrester on the 14 CDP providers that matter most and how they stack up.
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B2B CDP 101: A Comprehensive Guide to Customer Data Platforms
Your new favorite CDP guide on how to organize your revenue team’s data, optimize campaigns, and operationalize customer insights.
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How Dow Jones Is Embracing ABM with Terminus
Hannah Kranich, Director of Demand Gen at Dow Jones, talks about how Terminus helped their sales team fully embrace ABM and better target their customers and boost their pipeline.
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