Array took their top 250 targeted accounts and got to work. Not only did they influence $5.6M in revenue using Terminus Ads, they also increased the engagement of those accounts by 112%.
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Before you begin planning your first ABM campaign, you’ll need to assemble a core ABM team. Whether you’re ready to crawl, walk or run, we’re here to help arm your team with the right players.
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The editors at Solutions Review compiled a list of the top account-based marketing software solutions worth considering.
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With the decline of third-party cookies and increasing privacy mandates, first-party data is quickly becoming a marketer’s new best friend.
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The Sales Hacker podcast recently featured Auseh Britt, VP of Growth Marketing at Terminus, and how to implement an effective ABM strategy that creates and closes more pipeline.
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Demand Gen Report featured Terminus and how it empowers users to work and buy from anywhere, driving ABM strategy with the data, tools and channels marketers can trust to reach the right buyers.
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If you're convinced ABM is the right move for your organization and you need talking points to win your boss over, this blog is for you.
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Terminus was mentioned as an account-based marketing technology sales teams should be using to boost profitability and productivity.
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Global research and advisory firm gives Terminus differentiated scores in engagement channels, personalization, and advertising criteria.
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Identify more accounts with Terminus first party data, reach buyers with Terminus Advertising and activate GTM teams with Terminus Chat and Email Experiences.
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ABM involves an end-to-end revenue strategy combining marketing, sales and customer success teams who collaborate and focus their efforts on identifying best-fit accounts.
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The free certification program enables marketers to obtain a deeper understanding of ABM principles, strategy and successful campaigns.
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Chatbots have a range of specific uses in account-based marketing (ABM). Great account-based chatbots have the ability to harness segmentation, audiences, intent signals, and personalization.
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The alignment of ABM with marketing and sales is important because ABM flips the traditional approach towards generating leads while helping marketers develop a customized approach for every customer.
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Terminus recognized for completeness of vision and ability to execute in report by independent research firm.
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Terminus was recently named one of America's best startup employers on Forbes’ annual list! We are number 28 out of 500 companies.
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Top Marketing Product awards are earned by software products and companies that provide best-in-class customer service products and experiences for their customers.
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Amber Bogie successfully deployed full-funnel ABM campaigns for each of her company's 3 primary product lines and drove some amazing results.
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Creating a single source of truth for customer data and a 360-degree customer view is a complex undertaking. Buying a solution rather than building one streamlines the process.
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Terminus SVP of Conversational Marketing, Justin McDonald, was recently featured in B2B Marketing about how chatbots can help your ABM strategy.
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