Your Field Guide To Foraging Intent Data
A fun and consumable field guide showing best practices and pitfall warnings for the different types of intent data available today.
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Data
Terminus product features, go-to-market best practices, and account-based marketing tips related to data.
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Terminus Feature Overview: Data Studio
Terminus connects your data to one central location so you can easily connect with your most important accounts.
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The Roof Episode 04: Your Data Is Useless
Great. You've got the data on your customers. Now...what are you going to do with it? TK is back on The Roof to talk about the importance of actionability of data, and how you can ensure you're takin
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How To Survive In A Post-Cookie World
This eBook is educational for all marketers wondering what the future of digital advertising looks like sans cookies and why Terminus is poised to be the go-to partner in a cookie-less world.
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How to Terminus: Account Intelligence Data in Salesforce
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What Is Buyer Intent Data? (and How Can I Operationalize It?)
Buyer intent data encompasses the signals which indicate a prospective customer is interested in buying. Read more in this overview.
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Terminus and Bombora Intent Data Overview
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The Ins and Outs of Intent
A conversation with Forrester VP and Research Director Steve Casey about why teams need to build a comprehensive intent data strategy that enables them to track the actions of their target accounts.
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Terminus ABM and G2 Intent Data Overview
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Intent Data: The Good, the Bad, and the Illegal
Let’s dive a little deeper into what you need to know before operationalizing intent data at your organization and ensure the health of your business.
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How to Terminus: Engagement Data on All Accounts
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Terminus Acquires GrowFlare to Give B2B Marketers the Data They’ve Been Missing
Terminus has acquired GrowFlare, a sales intelligence tool that puts an entirely new type of real-time data at marketers’ fingertips.
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Tim Kopp and Matt Belkin Talk GrowFlare Acquisition
Terminus CEO, Tim Kopp, dives deeper into the details of the GrowFlare acquisition with Matt Belkin and shares more about the future of the Terminus platform.
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30 Days to ROI with Intent- Fueled ABM with GTreasury
GTreasury was able to see who in their target audience was researching their solution and then target the decision makers at those accounts with relevant, personalized messaging.
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Townsend Security Increases Account Engagement 4x with Intent-Based ABM Program
In this ABM case study, Townsend Security shares how they achieved a 33% increase in sales and 4x account engagement with an intent-powered ABM program.
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ABM Integration Overview: Terminus + Pardot
An overview of the Pardot + Terminus integration and how teams can use it for their account-based marketing strategy.
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Advanced ABM Strategies for Segmenting Target Accounts
As you begin scaling ABM, you will have to find opportunities to streamline your workflow and manage more accounts. This blog post can help.
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6 Examples of Using Employee Email as a New Account Based Marketing Channel
6 examples of how the Terminus team uses employee email as a strategic ABM channel for meaningful engagement and first-party relationship data.
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November 2020 Product Release: ABM and Sales Engagement Are Coming Together
We're bringing ABM and sales engagement together! In this product release we're excited to share 3 big enhancement to the Terminus platform.
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The Actionable Guide to Account-Based Sales Activation
Good activation practices are the key to aligning sales and marketing toward the same revenue goal. But do this, teams need to overcome the B2B data challenge. This ebook can help with that!
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