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ebooks
The 2019 Terminus September Issue

The 2019 Terminus September Issue

Published Date February 9, 2021

27 pages of 2019's most creative banner ad designs from your new favorite ABM channel: employee email.

Previous Flipbook

The Modern Guide to Outbound Sales & Marketing Ebook

The outbound selling world has changed since early 2020. Our newest resource has everything you need to navigate the new work-from-home, digital-first selling world.
Next Flipbook

Blueprint to Account-Based Marketing

ABM expert? ABM rookie? Somewhere in between? Whether you need a step-by-step guide to implementing ABM or just a source of inspiration, this Terminus Blueprint has you covered.

Most Recent Flipbooks

8 days ago
ABM Benchmark Report: B2B Digital Advertising

This report includes platform standards (such as fraud and reach), CTR/CPM/CPC benchmarks, data-led recommendations, and examples so you can achieve better ad performance through an ABM platform.

Read More
4 months ago
Five Tips For Reuniting With Your Closed-Lost Accounts

Rejection from potential customers is hard, but it doesn’t mean you’ve lost them forever. This ebook walks through five ways on how to reunite with your closed-lost accounts.

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6 months ago
How to Power Up Your First-Party Data Strategy

With the decline of third-party cookies and increasing privacy mandates, first-party data is quickly becoming a marketer’s new best friend. Learn the different elements of a first-party data strategy.

Read More
10 months ago
The Forrester New WaveTM: B2B CDP, Q4 2021

A report by Forrester on the 14 CDP providers that matter most and how they stack up.

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11 months ago
Multi-Channel ABM Starter Pack

ABM doesn’t have to be scary to start–this guide will help you get started with one single campaign (with a very affordable budget), then eventually scale it all the way up to multi-channel success.

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over 1 year ago
The Total Economic Impact™ of Terminus ABM

Forrester Consulting conducted a Total Economic Impact™ study and examined the potential ROI enterprises may achieve by using the Terminus ABM platform.

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12 months ago
The Complete Guide to Account Targeting

In this new eBook from Terminus, you’ll gain practical knowledge on how to define, scale, and build your account targeting processes in order to scale your ABM strategy.

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11 months ago
The 2021 State of Modern Marketing

The results are in and our State of Modern Marketing survey yielded some telling results about the future of marketing. From key findings to maturity trends, this report will inform your 2022 strategy

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about 1 year ago
B2B CDP 101: A Comprehensive Guide to Customer Data Platforms

Your new favorite CDP guide on how to organize your revenue team’s data, optimize campaigns, and operationalize customer insights.

Read More
over 1 year ago
ABM Campaign Workbook

Worksheet, templates, campaign examples, full revenue funnel plays, and more. This ABM Campaign Workbook has it all and is the perfect starting point for inspiration and ideas.

Read More
about 1 year ago
2021 State of ABM in Europe

Over this past summer, we surveyed 500 go-to-market professionals in the UK, France, Germany, and the US to compare and contrast the nature of ABM programs in different countries.

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over 1 year ago
Customer Retention Is the New Acquisition

Marketing insights and strategies that can help go-to-market teams maintain and grow their customer base through up and down market conditions.

Read More
over 1 year ago
The Modern Guide to Outbound Sales & Marketing Ebook

The outbound selling world has changed since early 2020. Our newest resource has everything you need to navigate the new work-from-home, digital-first selling world.

Read More
over 1 year ago
Blueprint to Account-Based Marketing

ABM expert? ABM rookie? Somewhere in between? Whether you need a step-by-step guide to implementing ABM or just a source of inspiration, this Terminus Blueprint has you covered.

Read More
over 1 year ago
Chat for Your Full Revenue Funnel: The Power of Real-Time Conversations

This ebook shows how conversational marketing and ABM go hand-in-hand and how Terminus Chat features help marketing, sales, and customer success team unify and focus on the right accounts.

Read More
over 1 year ago
Understanding Targeted Display Advertising for B2B

Everything you need to know about today's most effective ABM channels. This includes targeted display ads, retargeting, cookie-based targeting, IP-based targeting, and email signature banners.

Read More
3 months ago
The ABM Buyer's Guide

We know that evaluating ABM platforms can be overwhelming for marketers. As marketers ourselves, we get it. To help get you started, we’ve put together this ABM Buyer's Guide.

Read More
over 1 year ago
ABM Ad Creative Best Practices Guide

Everything you need for a targeted and efficient digital advertising strategy. Ad size recommendations, design best practices, reporting, and more!

Read More
9 months ago
The Crawl, Walk, Run Multi-Channel ABM Playbook

The Crawl, Walk, Run Multi-channel Playbook lays out 10 actual multi-channel campaign ideas, and details exactly how to execute them (we’re talking the team, the data, the tools, the process, etc.)

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over 1 year ago
The 90-Day Roadmap to Full-Funnel ABM

This co-authored ebook from Terminus and Demand Gen Report provides prescriptive insights from ABM veterans and offers specific guidance on how to build a targeted go-to-market strategy.

Read More

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