The Terminus Resource Hub
Updated for the modern CMO to incorporate go-to-market and account-based marketing KPIs, here's a free CMO Scorecard template.
Tiering target accounts helps you decide which accounts you should pursue right now or later so you can drive the most revenue now.
20+ ABM campaign ideas for email signature marketing straight from Sigstr's own account. Use employee email to engage with your top ABM targets.
Learn how to be a Terminus measurement guru with this easy to follow guide about how to measure your ABM programs weekly, monthly, and quarterly.
Buyer intent data encompasses the signals which indicate a prospective customer is interested in buying. Read more in this overview.
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Increasing your sales velocity just makes good business sense. Here's how account-based marketing can help you close deals faster.
Looking to elevate your chat experience? Check out these 7 account-based chatbot examples that you can poach for your website.
Great. You've got the data on your customers. Now...what are you going to do with it?
TK is back on The Roof to talk about the importance of actionability of data, and how you can ensure you're takin
As a part of Terminus' ongoing blog series that shares tactical plays for full-funnel ABM, this post focuses on customer expansion.
As you begin scaling ABM, you will have to find opportunities to streamline your workflow and manage more accounts. This blog post can help.
See how Sigstr uses Sigstr for pipeline acceleration and use these specific examples as inspiration for your own pipeline acceleration banners.
A look at the full revenue funnel through the lens of an account-based marketing strategy, plus recommended KPIs for teams to measure success.